Disney Plus‘ Marvel shows have gone over very well with fans thus far, bringing in tons of viewers and generating a lot of buzz. But there’s an underlying issue with them that’s being overlooked.
According to a new study, these series are only hitting with existing subscribers and not really doing much to entice new customers to join the platform. Of course, Disney Plus is already pretty large and perhaps there just aren’t a whole lot of people out there that are still on the fence, but given how popular some of these titles have been, you’d imagine that they’d be driving at least a respectable amount of fresh sign ups.
But alas, that isn’t the case. And while the shows themselves can’t be blamed as they’ve all been of very high quality, it does make you wonder why they aren’t enough to convince more folks to subscribe to the platform.
Source: The Direct